A symbol of the Preservation of Nature and the Danger of Fire in an uncontrolled wilderness, Smokey the Bear is a true American Icon. Created after a rescued bear cub discovered during a sweeping forest fire in New Mexico in the 50s, Smokey is an enduring symbol of kindness and wildfire prevention. 

Dixon Rand pays homage to Smokey with seasonal thematic releases. Spring 2018 includes collectible shirts, patches, and accessories with a nod to US National parks and 'Smokey Goes on a Hike' theme.